Salesforce for travel, hospitality & concierge

Keep customer detail from enquiry to booking.

Connect enquiries, quotes, bookings or service requests with clear ownership and follow-up. We help travel, hospitality and concierge teams shape Salesforce around the conversations and hand-offs that matter.

Where Salesforce can help

Follow every request through to a response.

Enquiries with context and ownership

Bring preferences, requirements, relationship history and next actions into a shared view with appropriate access.

Quotes and follow-up kept together

Track group enquiries or bespoke requests through preparation, review and customer follow-up.

A clear hand-off to the specialist

Connect the request with the team or partner responsible, including service deadlines and outstanding information.

A view across the customer journey

Understand enquiry progress, service workload and repeat conversations using consistent reporting definitions.

Customer enquiry workflow

From a detailed request to a considered response

  1. 01

    Enquiry

    Capture requirements, preferences and the owner.

  2. 02

    Preparation

    Gather approved options and check dependencies.

  3. 03

    Specialist review

    Confirm suitability, availability and the next action.

  4. 04

    Follow-through

    Track the booking or request and service hand-off.

Booking engines, property-management platforms and inventory systems remain authoritative where appropriate. Availability, prices and reservations require validated integrations; they are not inferred by an AI assistant.

AI assistance

Give specialists a first draft to work from.

We choose between Agentforce, a custom assistant and conventional automation based on the task. MCP can connect an assistant to permitted tools and data, with review before any agreed action.

Explore AI and MCP setup

An AI use case

Prepare a tailored itinerary draft

An assistant could assemble a first draft from an approved content library and the permitted enquiry details. A specialist checks availability, feasibility and the customer's needs before sharing it.

Draft for human review · Access limited to permitted information

Working with Forgemoor

Salesforce for customer-facing operations.

We can review your current CRM, implement Salesforce or connect it to a specialist system. Our consultants use early prototypes to test the design with your team.

Which hand-off could make your customer experience better?

Let’s explore the process, the systems around it and a practical first improvement.